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    Biotin is a water-soluble vitamin necessary for normal growth and body function. Alongside its role in energy production, biotin enhances the synthesis of certain proteins and fats that play a key role in physical appearance. NOW Biotin is a leading provider of this incredible nutrient, available in convenient max bioavailability 1mg capsules that dissolve quickly and are easy to swallow. NOW is a family owned provider of quality nutritional supplements since 1968, and NOW Biotin is non-GMO and manufactured in a GMP Certified facility for unbeatable quality.

    Biotin is commonly known and used for its ability to strengthen nails[1] and improve hair thickness. Biotin assists the enzyme Acetyl Coenzyme A, which provides the building blocks of fatty acids incorporated into skin and hair cells.[2] By doing so, biotin may help to support soft, supple, clear skin[3] and thick hair that radiates with shine and moisture.

    In addition, biotin plays a critical role in energy production and metabolism. It regulates the expression of enzymes involved in the conversion of carbohydrates to ATP[4], supporting sustained energy production to keep you going throughout the day. NOW Biotin is fortified with Vitamin C to further enhance its benefits on skin health and immune system function.[5]

    With NOW Biotin, all you need is 1 capsule daily with the meal of your choice for stronger hair, clearer skin, and more energy throughout the day.


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    NOW Biotin Supplement Facts


    Support energy production and outer radiance. NOW Biotin delivers 1,000mcg of this incredible nutrient in a highly bioavailable formula for superior convenience. Take NOW Biotin to support sustained energy and healthier hair, skin, and nails.


    For best results, take 1 capsule daily with a meal.


    For adults only. Consult your physician if pregnant/nursing, taking medication, or have a medical condition.

    Featured Ingredients

    Biotin – Biotin, also known as vitamin H, is a B vitamin that plays a key role in several important body processes. It assists in various metabolic reactions, including the conversion of fats and carbohydrates into energy, the production of healthy fatty acids, and cell growth. Biotin supports the health of skin, hair, and nails, as well as of the nerves and digestive tract.

    Vitamin C – Vitamin C supports the immune system and protects against disease. Vitamin C is important to the production of norepinephrine, which is critical brain function. Vitamin C also plays a huge role in making collagen, which helps to strengthen hair, skin, nails, bones, ligaments, and tendons.

    Q. Why Should I Supplement with Biotin?

    A. Biotin is an essential nutrient when it comes to a healthy appearance, blood sugar balance, and adequate energy levels to sustain you throughout the day. Bacteria in the small intestines produces only a small amount of biotin which is insufficient to meet the body’s daily biotin requirements, making it essential to consume biotin through diet and supplementation.

    Q. What Benefits Can NOW Biotin Provide?

    A. Due to biotin’s key roles in metabolism and fatty acid synthesis, supplementing with biotin may help to encourage improved energy production and mental clarity. In addition, daily intake of a concentrated biotin dose has been suggested to improve hair growth, nail health, and skin appearance. Biotin helps keep you energized and healthy.

    Q. Why Are Biotin and Vitamin C Included Together?

    A. Biotin plays an important role in the production of fatty acids that strengthen the cell walls that make up hair and skin, keeping your skin supple and soft and your hair shiny and strong. Vitamin C is important for collagen production, which keeps skin elastic and the hair cortex strong and resistant to breakage.

    Q. Why Should I Choose NOW Biotin?

    A. NOW is a leading provider of quality nutritional supplements and has been family owned since 1968. NOW Biotin is produced in a GMP certified facility without wheat, gluten, soy, milk, egg, fish, shellfish, or tree nut ingredients. Each serving of NOW Biotin delivers an ideal serving of energy-enhancing, beauty-supporting biotin in a highly bioavailable formula.

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